Goodwill in the News : Black & Gold Super Bowl Mania Spawns Crossing Dressing Shopping Spree at Goodwill New Orleans
Popular Deceased Sportscaster Vowed to Wear a Dress if Saints made it to the Big Bowl
2/3/2010
(New Orleans) Cross dressing males spawned a mini-boon for retail stores of Goodwill Industries of Southeastern Louisiana, Inc. over the weekend. The spirited fun was all in honor of the legendary and deceased New Orleans sportscaster Buddy Diliberto who vowed to march on Bourbon Street in a dress if the Saints ever made it to the Super Bowl.
What started as an idea late last week grew organically into a full blown Mardi Gras style parade led by the "Cajun Cannon" Bobby Hebert, WWL AM sportscaster and former NFL quarterback for the New Orleans Saints and Atlanta Falcons. Hebert told his male listeners to man up! and don a dress to join him for Buddy & Bobbys Brawds Bunch of Men March last Sunday, which drew an estimated crowd of 87,000 people!
Radio announcers at WWL AM, an Entercom-owned station, suggested to their listeners to get their dresses at Goodwill and hundreds of them answered the call. Many members of the Who Dat nation flocked to local Goodwills and they werent just looking for regular old dresses. Formal wear flew off the racks along with accessories to match! More than 500 dresses were sold in just three days with sales expected to grow in anticipation of Sundays game.
Next up, Goodwill will dress up the Bobby Hebert standees at area Helms Painting Supply stores featuring Benjamin Moore paint. Goodwill of Southeastern Louisiana, Inc. is also expected to get product placement in a campy Benjamin Moore radio spot airing game day about where guys got their dresses from for the big game parties.
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ABOUT GOODWILL INDUSTRIES OF SOUTHEASTERN LOUISIANA
Since 1947, Goodwill Industries of Southeastern Louisiana, Inc. has been a leading provider of job training and employment support services for people with disabilities and other barriers to employment. In 2008, Goodwill served 9,677 people and helped 6,124 successfully find jobs. Goodwill serves 23 parishes and operates 13 thrift stores.
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Latest News
10/15/2011
Go Goodwill Haunting! Discover your next Halloween costume at Goodwill Halloween is the one chance for anyone to be whoever he or she wants to be. The possibilities are endless, and with a little imagination, anyone can score a great costume for less at any of Goodwill's 14 stores in southeast Louisiana. Goodwill stores are stocked with affordable Halloween decor and everything you need to create a unique costume.
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Go Goodwill Haunting! Discover your next Halloween costume at Goodwill Halloween is the one chance for anyone to be whoever he or she wants to be. The possibilities are endless, and with a little imagination, anyone can score a great costume for less at any of Goodwill's 14 stores in southeast Louisiana. Goodwill stores are stocked with affordable Halloween decor and everything you need to create a unique costume.
Read the full press release.
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Goodwill GOODGUIDES® Back to School Bash Photo Opportunity
Goodwill Industries of Southeastern Louisiana, Inc. is hosting a Back to School Bash for dozens of individuals enrolled in GOODGUIDES®—a mentoring program that helps disadvantaged youth between the ages of 12 and 17 build career plans and skills and prepare for school completion, post-secondary training and productive work. GOODGUIDES is funded by a U.S. Department of Justice Grant dispersed to 56 independent Goodwill agencies around the country.
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Goodwill GOODGUIDES® Back to School Bash Photo Opportunity
Goodwill Industries of Southeastern Louisiana, Inc. is hosting a Back to School Bash for dozens of individuals enrolled in GOODGUIDES®—a mentoring program that helps disadvantaged youth between the ages of 12 and 17 build career plans and skills and prepare for school completion, post-secondary training and productive work. GOODGUIDES is funded by a U.S. Department of Justice Grant dispersed to 56 independent Goodwill agencies around the country.
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Thrift Store Documentarian Lands at Goodwill in New Orleans
All Thrifty States, a photographic essay project, promotes a healthy consumer product cycle that includes saving natural resources, energy and money by purchasing used goods. The project is spearheaded by Jenna Isaacson, a Washington-DC based independent visual journalist and lover of all things thrift. Isaacson has been traveling country since June 18th in a fuel-efficient RV from Cruise America. Isaacson will be at Goodwill Store at 3400 Tulane Avenue today photographically documenting Goodwill stores..
Read the full press release.
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Thrift Store Documentarian Lands at Goodwill in New Orleans
All Thrifty States, a photographic essay project, promotes a healthy consumer product cycle that includes saving natural resources, energy and money by purchasing used goods. The project is spearheaded by Jenna Isaacson, a Washington-DC based independent visual journalist and lover of all things thrift. Isaacson has been traveling country since June 18th in a fuel-efficient RV from Cruise America. Isaacson will be at Goodwill Store at 3400 Tulane Avenue today photographically documenting Goodwill stores..
Read the full press release.
Visit us on Facebook